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Episode 12:Take Full Control of Your AI Agents at Every Stage

Salesmsg AI Agents now give your team the control to move fast without breaking your automations. Edit and publish updates to live agents in real time, stop contacts mid-session, route outreach through contact owner inboxes, build faster with a ready-made support template, and confirm your autoreminder sequence in test mode before going live.

Chris: Welcome back to the Deep Dive. Today, we're looking at a, a stack of freshly launched release notes for Sales Message's AI agents.

Elizabeth: Right. Sales Message being the business texting platform.

Chris: Exactly. And the mission for you, the listener, is to understand how teams can finally manage these automated text conversations at scale, you know, without losing control or entirely losing that crucial human touch.

Elizabeth: Which is always the big fear with automation. [chuckles]

Chris: Yeah, exactly. Okay, let's unpack this because reading through these notes, managing older AI workflows felt a bit like... I mean, like having to stop your car completely on the highway just to adjust the radio.

Elizabeth: Oh, that's a perfect way to put it. You literally used to have to disable your agents.

Chris: Like completely turn them off.

Elizabeth: Yeah, take them entirely offline just to edit their logic. It was, frankly, this massive operational friction.

Chris: I can imagine. So what's the fix here?

Elizabeth: Well, these new updates completely rewrite that architecture. You can now publish changes to active workflows in real-time with zero downtime.

Chris: Wait, zero downtime, so the bot just keeps texting people?

Elizabeth: Exactly. The system just compiles the new logic in the background and applies it to the very next text message seamlessly.

Chris: Oh, wow.

Elizabeth: Yeah. And alongside that, they've introduced the ability to instantly un-enroll a contact mid-session.

Chris: Un-enroll them. Why does that matter to you though? Like, if an AI is handling hearts of texts simultaneously, what happens if, say, a high-value customer suddenly gets really frustrated?

Elizabeth: Right, or if they ask a highly complex question that a bot just, you know—

Chris: Yeah.

Elizabeth: —can't handle.

Chris: Yeah.

Elizabeth: That's exactly why un-enroll matters. A support rep monitoring the inbox can just click one button to instantly pull that specific contact out of the AI's workflow.

Chris: So a real person just jumps right in and takes over.

Elizabeth: Seamlessly. I mean, the true marker of advanced AI isn't actually how well it mimics a human. It's how seamlessly the system allows a real human to take the wheel when nuance is required.

Chris: That makes a lot of sense.

Elizabeth: But because the system now allows you to control when the AI speaks and when it stops seamlessly, it exposes the next massive challenge.

Chris: Which is what?

Elizabeth: Well, who the AI actually appears to be when you're managing multiple branches.

Chris: Ah, okay. Here's where it gets really interesting.

Elizabeth: Yeah.

Chris: Because I have to push back on how this works for a large business.

Elizabeth: Go for it.

Chris: Let's say you're managing like 50 different franchise locations. Does this new send from contact owner feature mean I don't have to sit there and build 50 duplicate AI agents just so the texts come from the correct local area code?

Elizabeth: That is exactly what it means. You don't have to build 50 bots anymore.

Chris: Really?

Elizabeth: Yeah. You just build one master agent.

Chris: But how does that single agent actually know which local number to pull? Like without me manually mapping it every single time.

Elizabeth: It relies directly on your CRM data, so the system dynamically checks the contact owner assigned to that specific customer in your database.

Chris: Oh, I see.

Elizabeth: Right. And then it automatically swaps the sender ID to match that local sales rep's inbox.

Chris: So the customer in Chicago gets a text from a three-twelve area code.

Elizabeth: And the one in Dallas gets a two-fourteen number exactly, all driven by a single central workflow.

Chris: Okay, but because that single central workflow is now controlling local numbers for dozens of locations, I feel like making a mistake in the setup could be disastrous. I mean, if the logic is flawed, an error goes out to everyone.

Elizabeth: Oh, absolutely, which makes safely testing these intricate setups an absolute necessity before they ever go live.

Chris: Right.

Elizabeth: That's why you can now launch using pre-built AI support agent templates, ensuring you start from a proven foundation. And crucially, you can run auto reminders in a dedicated test mode.

Chris: An auto reminder being a, like a text nudging a client about an upcoming appointment or a missing document.

Elizabeth: Yes, and those are notorious for firing at the wrong time if the underlying logic is flawed. Previously, you essentially had to just guess if your timing delays were set correctly.

Chris: Which sounds incredibly stressful for a business owner.

Elizabeth: It was, but now test mode lets you simulate the entire sequence in a sandbox environment. You verify the exact timing before a single real message ever hits a customer's phone.

Chris: Wow. Okay, so what does this all mean? I guess these five updates close the gap between simply setting up an AI as a novelty and confidently running it at scale in a business where, you know, things change by the minute.

Elizabeth: They really do.

Chris: If you want to explore the nuts and bolts of this, head over to thesalesmessage.com.

Elizabeth: And, uh, before we wrap up, here is a thought to mull over.

Chris: Let's hear it.

Elizabeth: If these automated tools can now be dynamically edited, stopped, and rerouted in real time by human operators without any system downtime, I mean, how long is it until the AI is smart enough to detect customer frustration through sentiment analysis and actually un-enroll itself?

Chris: Oh, wow. That is a wild thought to leave on. Thank you so much for listening, and we'll see you next week on the Deep Dive.

Transcript

Chris: Welcome back to the Deep Dive. Today, we're looking at a, a stack of freshly launched release notes for Sales Message's AI agents.

Elizabeth: Right. Sales Message being the business texting platform.

Chris: Exactly. And the mission for you, the listener, is to understand how teams can finally manage these automated text conversations at scale, you know, without losing control or entirely losing that crucial human touch.

Elizabeth: Which is always the big fear with automation. [chuckles]

Chris: Yeah, exactly. Okay, let's unpack this because reading through these notes, managing older AI workflows felt a bit like... I mean, like having to stop your car completely on the highway just to adjust the radio.

Elizabeth: Oh, that's a perfect way to put it. You literally used to have to disable your agents.

Chris: Like completely turn them off.

Elizabeth: Yeah, take them entirely offline just to edit their logic. It was, frankly, this massive operational friction.

Chris: I can imagine. So what's the fix here?

Elizabeth: Well, these new updates completely rewrite that architecture. You can now publish changes to active workflows in real-time with zero downtime.

Chris: Wait, zero downtime, so the bot just keeps texting people?

Elizabeth: Exactly. The system just compiles the new logic in the background and applies it to the very next text message seamlessly.

Chris: Oh, wow.

Elizabeth: Yeah. And alongside that, they've introduced the ability to instantly un-enroll a contact mid-session.

Chris: Un-enroll them. Why does that matter to you though? Like, if an AI is handling hearts of texts simultaneously, what happens if, say, a high-value customer suddenly gets really frustrated?

Elizabeth: Right, or if they ask a highly complex question that a bot just, you know—

Chris: Yeah.

Elizabeth: —can't handle.

Chris: Yeah.

Elizabeth: That's exactly why un-enroll matters. A support rep monitoring the inbox can just click one button to instantly pull that specific contact out of the AI's workflow.

Chris: So a real person just jumps right in and takes over.

Elizabeth: Seamlessly. I mean, the true marker of advanced AI isn't actually how well it mimics a human. It's how seamlessly the system allows a real human to take the wheel when nuance is required.

Chris: That makes a lot of sense.

Elizabeth: But because the system now allows you to control when the AI speaks and when it stops seamlessly, it exposes the next massive challenge.

Chris: Which is what?

Elizabeth: Well, who the AI actually appears to be when you're managing multiple branches.

Chris: Ah, okay. Here's where it gets really interesting.

Elizabeth: Yeah.

Chris: Because I have to push back on how this works for a large business.

Elizabeth: Go for it.

Chris: Let's say you're managing like 50 different franchise locations. Does this new send from contact owner feature mean I don't have to sit there and build 50 duplicate AI agents just so the texts come from the correct local area code?

Elizabeth: That is exactly what it means. You don't have to build 50 bots anymore.

Chris: Really?

Elizabeth: Yeah. You just build one master agent.

Chris: But how does that single agent actually know which local number to pull? Like without me manually mapping it every single time.

Elizabeth: It relies directly on your CRM data, so the system dynamically checks the contact owner assigned to that specific customer in your database.

Chris: Oh, I see.

Elizabeth: Right. And then it automatically swaps the sender ID to match that local sales rep's inbox.

Chris: So the customer in Chicago gets a text from a three-twelve area code.

Elizabeth: And the one in Dallas gets a two-fourteen number exactly, all driven by a single central workflow.

Chris: Okay, but because that single central workflow is now controlling local numbers for dozens of locations, I feel like making a mistake in the setup could be disastrous. I mean, if the logic is flawed, an error goes out to everyone.

Elizabeth: Oh, absolutely, which makes safely testing these intricate setups an absolute necessity before they ever go live.

Chris: Right.

Elizabeth: That's why you can now launch using pre-built AI support agent templates, ensuring you start from a proven foundation. And crucially, you can run auto reminders in a dedicated test mode.

Chris: An auto reminder being a, like a text nudging a client about an upcoming appointment or a missing document.

Elizabeth: Yes, and those are notorious for firing at the wrong time if the underlying logic is flawed. Previously, you essentially had to just guess if your timing delays were set correctly.

Chris: Which sounds incredibly stressful for a business owner.

Elizabeth: It was, but now test mode lets you simulate the entire sequence in a sandbox environment. You verify the exact timing before a single real message ever hits a customer's phone.

Chris: Wow. Okay, so what does this all mean? I guess these five updates close the gap between simply setting up an AI as a novelty and confidently running it at scale in a business where, you know, things change by the minute.

Elizabeth: They really do.

Chris: If you want to explore the nuts and bolts of this, head over to thesalesmessage.com.

Elizabeth: And, uh, before we wrap up, here is a thought to mull over.

Chris: Let's hear it.

Elizabeth: If these automated tools can now be dynamically edited, stopped, and rerouted in real time by human operators without any system downtime, I mean, how long is it until the AI is smart enough to detect customer frustration through sentiment analysis and actually un-enroll itself?

Chris: Oh, wow. That is a wild thought to leave on. Thank you so much for listening, and we'll see you next week on the Deep Dive.

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