Episode 9: Automate Conversations with AI Calling Agents
Create, test, and scale AI-powered calling agents that sound natural, follow detailed instructions, and handle real conversations automatically.
Create, test, and scale AI-powered calling agents that sound natural, follow detailed instructions, and handle real conversations automatically.
Elizabeth: Welcome back to the Deep Dive. Um, today we are looking at a bottleneck that honestly makes most business owners just cringe, and that is the phone.
Chris: Oh, yeah, the phone is a complete nightmare.
Elizabeth: Right. We have a stack of materials here on a brand-new feature from Sales Message. It is the AI calling agent, and it launched, uh, j- just within the last three months.
Chris: Yeah, recently.
Elizabeth: Yeah.
Chris: And their claim on the table is pretty aggressive, honestly.
Elizabeth: Yeah.
Chris: They are saying they have solved the problem of automating real voice conversations without it sounding like some robot from 1999.
Elizabeth: Which is the mission of our deep dive today, right?
Chris: Yeah.
Elizabeth: We wanna see if this tool actually delivers on that—
Chris: Yeah
Elizabeth: ... because the dread of manual cold calling or just drowning in inbound support queries is so real for you if you run a business.
Chris: It is, because historically, you basically had two really bad options: you either hire a massive call center, which completely tanks your margins, or you use one of those terrible press one for sales menus.
Elizabeth: Which absolutely ruins the customer experience.
Chris: Exactly. So this tool is trying to be that third option.
Elizabeth: Right, the middle path. But let us strip away the marketing fluff for a second.
Chris: Mm.
Elizabeth: When they say AI agent, are we just talking about a glorified voicemail system here?
Chris: No, not at all, and that is the key distinction. It is not playing a recording. You are essentially building a logic tree.
Elizabeth: Okay, like programming an employee?
Chris: Pretty much.
Elizabeth: Yeah.
Chris: Yeah. You are typing out instructions, not recording audio. So you tell—i- if they ask about hours, say this, but if they sound angry, do that.
Elizabeth: So it is highly dynamic. It reacts to the context of the call.
Chris: Right. And honestly, the big wow factor in the documentation is not just that natural-sounding AI voice, it is the setup time.
Elizabeth: Because they are targeting operations leaders and sales managers.
Chris: Yeah, people who do not have time to code or learn a new software language. The doc suggests you can stand up a, a fully functional agent in, like, ten to fifteen minutes.
Elizabeth: Wow, ten to fifteen minutes, that is incredibly fast. But looking at these user personas, those ops leaders, their main issue is not just setup speed, it is reliability.
Chris: Right, the fear of hallucination.
Elizabeth: Mm, exactly. Like, if I hand my phone lines over to an AI, I am terrified it is going to promise a customer a free car or something. So how do they handle those guardrails?
Chris: That is where the concept of seamless escalation comes in. This is a huge takeaway from the source material. The system is designed so the AI is not the CEO, it is the triage nurse.
Elizabeth: Okay, I really like that analogy.
Chris: Yeah. It handles the rote workflows—
Elizabeth: Yeah
Chris: ... appointment reminders, basic qualifications, hours of operation. But the moment the conversation hits a complexity threshold that you did not program, it just transfers the call to a human agent.
Elizabeth: So it filters the noise. The humans only step in for the high-value conversations instead of just doing repetitive triage.
Chris: Yeah, exactly, and the data really backs up the ROI here. Early users are actually reporting a reduction in manual calling volume by over fifty percent.
Elizabeth: Over fifty percent, that is half your day given back.
Chris: It is huge.
Elizabeth: Yeah.
Chris: Instead of a team drowning in manual calls, making fifty cold calls to get one, maybe the AI handles the routine stuff, and you only pick up when someone is actually interested.
Elizabeth: That stat completely changes the economics of a support team. But I do wanna touch on the integration aspect. If the AI is talking to a customer, does that data just vanish into the ether?
Chris: No, that is the other half of the value prop. It integrates right into your CRMs and scheduling tools.
Elizabeth: Oh, so it logs everything automatically?
Chris: Right. If the AI books a demo, it does not just record audio, it logs the outcome, updates the lead status, and syncs your calendar automatically.
Elizabeth: Meaning you finally get analytics on your phone calls without having to listen to hours of recordings. Now, looking ahead at the roadmap, because this technology moves so incredibly fast, where are they going in the next six to twelve months?
Chris: Two big things. First is expanded language support, which is standard for global scale. But the really interesting one is predictive handling based on historical data.
Elizabeth: Translate that for me. What does predictive handling actually look like in practice?
Chris: So right now, the AI reacts to what you say, right? Predictive handling means it anticipates what you need. If you have called three times about a billing error, the AI sees that history.
Elizabeth: So it might start the call with, "Are you calling about the invoice from Tuesday?"
Chris: Exactly. Instead of just saying, "How can I help you?" It contextualizes the caller before they even speak.
Elizabeth: That is a massive shift from reactive to proactive.
Chris: It really is.
Elizabeth: Yeah.
Chris: And the whole summary here, the real value proposition, is that businesses can operate these phone workflows twenty-four/seven without increasing their headcount.
Elizabeth: Which is the Holy Grail. You keep the human medium but remove the human friction.
Chris: That is the bottom line.
Elizabeth: So here is a final provocative thought I want to leave you with: As these agents move toward that predictive future where the system knows your history, at what point does the AI understand your patterns and needs better than you remember them yourself?
Chris: That is a wild thing to consider.
Elizabeth: Right. If the machine knows what you want before you even ask, are you still the one making the decisions? Thank you so much for listening, and I'll see you next week on The Deep Dive.
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