Ding! We can all agree it's hard to ignore the little chime that sounds when your phone receives a text. The pull to check our personal devices is a big part of what makes text message marketing so effective. While the benefits of businesses sending text messages to their customers seem obvious, the how-to's may not be as widely known. In order to effectively utilize group messaging, businesses need to know the difference between a group text message and a broadcast message and how to use each.
In this article, you'll find tips on how to group text and get a glimpse into how Salesmsg's broadcasting service makes it easy to send marketing texts to your entire customer base with just a few clicks.
A group text is a text sent to multiple people at once in a single conversation thread. When you create a group conversation, those in the chat will also see any responses to your text--this is commonly referred to as "reply-all." Imagine a group text as making an announcement to a group of people in the same room. Everything said in the room will be heard by the whole group. Group messages are great for getting needed information to multiple people with the ease of sending a single text.
When you send a group text, it's usually for personal use or small-scale business conversations and is the little sister of a mass marketing campaign.
Group texting can be easily achieved and sent with your regular phone service; however, there are many extra perks that come with group SMS messaging when you sign up with Salesmsg.
Think you know everything there is to know about how to send group messages? Think again--Salesmsg's updates and improvements make group messaging easier and more useful than ever before! Here are a few tips we've compiled to help you make the most of every group message.
Those who want to mass market their business typically fall into the “mass texting” group. Mass texting is when a company uses a service to help them easily send texts to hundreds, thousands, or even millions of customers. Another term for mass texting is “broadcasting.”
When broadcasting, even though the same message is sent to multiple contacts, recipients see it as a private message, sent individually. If group texting can be likened to making an announcement in a room, broadcasting would be similar to fishing with multiple poles. Businesses cast multiple lines at once-- each sporting the same "bait" or message. Every response or "bite" is communicated on its own separate line or thread.
Salesmsg provides businesses with the software to create and send broadcast messages that reach all clients at once, with the ease of sending a single text. Broadcasting creates separate text chains for each customer.
Broadcast messaging can be used for all your business texting needs including promotions, sales, appointment reminders, and everything in between.
Salesmsg simplifies this process. Creating, sending, and managing broadcast messages can be done right in the app.
Want to see our app in action? Click here for a free demo!
Below are a few key differences between group messages and mass marketing texts:
To summarize, group messages are like everyone is in the same room. Everyone can see everyone else's responses in a reply-all setting. Broadcasting is like casting multiple fishing lines at once. Each response from the customer is communicated individually back to the sender-- the lines are private, even when the message is general.
With Salesmsg, you can make the most of both group text messages and mass marketing through broadcast texts. With Salesmsg software, businesses can easily manage all their online business conversations and reach their customer base easily and efficiently.
You don't have to take our word for it-- Check out Salesmsg's free trial and make the most of group messaging for your business today!
The standard 160-character limit applies to broadcast messages. You can create longer texts, but they will be counted as an additional message credit from your allotted plan.
With Salesmsg's transparent and scalable pricing, you'll find the right plan for your business no matter your budget. Plans are determined by how many texts you want to send per month. Click here for a more detailed look at pricing.
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